Kanav Agarwal and Raghav Bansal work on a problem that affects both farmers and consumers. At 26 and 28, they are the Co-founders of Frostar, a frozen food supply chain platform focused on farm efficiency and waste reduction. Frostar works with farmers to freeze vegetables at peak freshness and supply them without preservatives.

Frostar operates on a farmer-first model. The company aims to reduce crop loss while giving farmers fair prices. Its work sits at the intersection of agriculture and food processing.

A Problem of Waste and Loss

India produces large volumes of vegetables each year. A significant share never reaches consumers. Poor storage, price swings and weak logistics lead to loss at the farm level.

Kanav Agarwal and Raghav Bansal saw this issue early. They believed freezing at source could reduce waste. They chose to focus on basic vegetables rather than ready-to-eat meals.

Frostar formed around this idea.

How Frostar Works

Frostar uses Individual Quick Freezing, or IQF, technology. IQF freezes vegetables fast and keeps pieces separate. This helps preserve texture, taste and colour.

Vegetables get frozen soon after harvest. This reduces spoilage. It also avoids the need for preservatives.

The frozen produce then moves through a cold chain to buyers. This allows year-round supply without pressure on farmers to sell at low prices.

Contract Farming Model

Frostar works through contract farming. The company partners with more than 120 farmers across north India. It guarantees prices before sowing.

The firm also provides training. An in-house team of agronomists supports farmers on crop planning and quality control.

This model reduces risk for farmers. It also helps Frostar maintain consistency.

Scale of Operations

Since launch, Frostar has processed over 20,000 tonnes of vegetables. The company reports a reduction in wastage of up to 9 percent.

In FY25, Frostar recorded revenue of ₹42 crore. Growth came from steady demand rather than rapid expansion.

The company received ₹9 crore in government grants. These funds supported processing capacity and cold storage.

Focus on Basics

Frostar does not position itself as a consumer brand. It works across the supply chain. Buyers include food service players and bulk users.

The founders believe scale comes from efficiency. They focus on process, yield and logistics.

This approach keeps costs controlled.

Role in Food Security

Frozen vegetables play a role in food security. They reduce dependence on season and weather. They also reduce loss during transport.

Frostar aims to strengthen this link. Its work supports farmers and ensures supply stability.

Kanav Agarwal and Raghav Bansal see frozen food as infrastructure, not trend.

Growth Plans

Frostar plans to expand farmer partnerships. It also plans to increase processing volume.

The company will stay focused on north India in the near term. Expansion will follow once systems mature.

The founders prefer steady scale.

A Practical Model

Frostar addresses waste through technology and contracts. It avoids excess branding. It focuses on execution.

Kanav Agarwal and Raghav Bansal continue to build the company around farm needs.

Their work shows how food businesses can reduce loss and support farmers at the same time.

FAQs

Q1. Who are Kanav Agarwal and Raghav Bansal?
They are Indian entrepreneurs and the Co-founders of Frostar, a frozen food supply chain platform.

Q2. What does Frostar do?
Frostar freezes farm-fresh vegetables using IQF technology to reduce waste and improve supply efficiency.

Q3. How does Frostar work with farmers?
The company follows a contract farming model with price guarantees and agronomy support.

Q4. Why is Frostar in the news?
The company reported ₹42 crore in FY25 revenue and has processed over 20,000 tonnes of produce.