Turning Pages Since 1979: The Journey of Srinivasa Notebooks as most recognised Notebooks & Stationery Brand in South India

In the bustling streets of Vijayawada in the late 1970s, a small stationery venture quietly began its journey. Few could have predicted that this modest operation, launched in 1979, would go on to become one of the most recognizable notebook brands in South India. Sree Srinivasa & Co., known popularly as Srinivasa Notebooks, has now spent 46 years crafting stationery that has shaped classrooms, offices, and businesses across Andhra Pradesh and Telangana.

Built on a Belief in Education

At its core, the company’s story is not just about paper and ink it is about the value of education. The founder, late Shri Kammula Venkateswara Rao believed that learning deserved tools of quality, and every notebook they produced carried that belief forward. For generations of students, Srinivasa notebooks were more than supplies; they were companions through lessons, exams, and first attempts at handwriting.

The Notebooks Everyone Remembers

Among the many products that defined Srinivasa’s reputation, two remain etched in memory: the Vivekananda notebooks, with their iconic covers, and the copywriting books that helped countless children perfect their script. These items became staples in schools, symbols of reliability that parents and teachers trusted.

From a Workshop to a well recognised brand across Telugu States 

Growth for Sree Srinivasa & Co. did not arrive overnight. It came through careful production, steady relationships with retailers, and the slow, durable power of word of mouth. Shops began to stock the brand because customers asked for it; institutions returned each year because the products did what they promised. Over the decades, that pattern repeated itself until Srinivasa became a familiar presence across two Telugustates.

Beyond the Classics

Over time, Sree Srinivasa & Co. expanded its catalog far beyond school notebooks. The company today manufactures:

1. Notebooks for schools, colleges, & offices

2. Account books and ledgers for businesses

3. Files and folders for organizational use

4. Panchangam Calendars.

5. Customized stationery & printing solutions for retailers, schools, and companies

This breadth has allowed the company to serve multiple segments of society students, educators, entrepreneurs, wholesalers, and office-goers without losing sight of the essentials.

What Sets the Brand Apart

Stationery is often a price-driven market, but Srinivasa chose a different path. By keeping quality at the heart of production, the company won long-term trust instead of short-term gains. Its notebooks are known for top quality paper, durable covers, and precision made details that may seem small but make a big difference in daily use.

This focus has positioned Sree Srinivasa & Co. as a quality-centered brand respected by users, retailers, and suppliers alike.

A Network That Reaches Every Corner of Telugu States

Part of the brand’s strength lies in its distribution network. From city bookstores to small-town suppliers, Srinivasa notebooks are easy to find across Andhra Pradesh and Telangana. The steady relationships behind that network built with retailers, wholesalers, and institutional buyers have made the brand almost inseparable from the idea of notebooks in the region. Availability became its own kind of assurance: wherever students and businesses needed dependable stationery, Srinivasa was already there.

A Story of Generations

Perhaps the most remarkable part of the company’s story is its intergenerational connection. Parents who once filled their own Vivekananda notebooks now watch their children carry the same brand to school. This continuity is rare in today’s fast-changing market and speaks volumes about the loyalty Srinivasa has earned over decades.

Stepping Into the Future

As the company enters its fifth decade, its focus remains unchanged: to provide stationery that people can rely on. While product designs and customer preferences evolve, the essence of the brand quality, trust, and accessibility stays constant.

From Vijayawada, Sree Srinivasa & Co. continues to supply millions of notebooks and stationery products every year, keeping alive a tradition that began in 1979.

Quick Facts About Sree Srinivasa & Co.

• Founded: 1979

• Years in business: 46

• Headquarters: Vijayawada, Andhra Pradesh, India

• Key Products: Notebooks, Account books, Files, Folders, Calendars, Customized Notebooks, Stationery & printing solutions.

• Reach: Extensive presence across Andhra Pradesh & Telangana

• Also Known As: Srinivasa Notebooks; Srinivasa & Co (Vijayawada)

• Website: www.srinivasabooks.com

Nearly half a century later, Srinivasa Notebooks remains more than a brand. It is a part of childhood memories, business ledgers, and daily routines across South India. Every page turned carries with it a legacy of dedicationa story that began with one belief in 1979 and continues to unfold, one notebook at a time.

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