By Arise Times | March 03, 2025

Bengaluru, India – Snitch, one of India’s leading men’s fast-fashion brands, has reinforced its presence in South India with the launch of its 11th store in Bengaluru. Located at the M5 City Mall, this store marks the brand’s 46th retail outlet nationwide, reflecting its rapid expansion strategy and growing demand in the fashion industry.

The new store, spread across 4,500 sq. ft., is designed to offer customers an immersive shopping experience that blends contemporary aesthetics with Snitch’s signature trendsetting styles. With a strong foothold in the e-commerce segment, the brand’s brick-and-mortar expansion aims to bridge the gap between online and offline retail, providing customers with a more personalized and engaging shopping experience.

A New Landmark for Men’s Fashion in Bengaluru

Situated in one of Bengaluru’s most popular shopping destinations, Snitch’s latest store is strategically positioned to attract fashion-forward consumers. M5 City Mall is known for its vibrant retail mix, making it an ideal location for Snitch to showcase its bold and contemporary menswear collections.

Speaking about the latest milestone, Siddharth Dungarwal, CEO and Founder of Snitch, expressed his excitement about the expansion:

“Bengaluru has always been at the forefront of evolving fashion trends, and we are thrilled to introduce yet another Snitch store to this dynamic city. Our presence in M5 City Mall is more than just a retail expansion – it’s about creating an experience where men can find fashion that resonates with their personality and lifestyle. We are confident that Bengaluru’s style-conscious consumers will embrace Snitch’s bold and contemporary designs.”

Snitch’s Nationwide Expansion Strategy

The launch of the M5 City Mall outlet aligns with Snitch’s larger growth strategy, which aims to reach 100 stores across India by the end of the financial year 2025. While Snitch has already carved a niche for itself in the online retail space through its D2C platform (snitch.co.com), its aggressive brick-and-mortar expansion signals a commitment to providing customers with a seamless omnichannel experience.

“This new launch is a crucial step in Snitch’s ambitious retail expansion plan,” the company stated. “With the growing popularity of our designs, we want to ensure that our customers have access to our collections both online and in physical stores. The retail expansion is a step towards strengthening our presence in key fashion hubs across the country.”

Snitch’s strategic approach to expansion not only focuses on increasing store count but also emphasizes providing a high-end shopping environment that reflects the brand’s aesthetic appeal. The store’s minimalist, modern interior design ensures that shoppers can browse effortlessly, enhancing their retail journey.

Growing Influence in India’s Men’s Fashion Industry

Snitch has established itself as a brand for men who want their clothes to say something in terms of fashion — those who prefer bold, statement-making, trendy pieces. With its fast-fashion model, rapid lead times on new designs and heavy-engagement with Gen Z and millennial customers, the brand has been at the forefront of changing men’s fashion across India.

Snitch’s superfast retail expansion makes it positioned in the Indian fashion battleground, with ever-increasing preference for individualistic yet fashionable, casual yet budgeted apparel. Its ability to tap into the latest trends while maintaining affordability has contributed significantly to its surging popularity among young urban shoppers.

Future Outlook

With its move into an omnichannel future Snitch is poised for pan-India growth where the brand looks to engage the community with new designs and personalised retail experiences. The company’s strategy for FY 2025 includes opening more stores in major metropolitan areas as well as penetrating new markets where demand for quality yet affordable menswear is on the rise.

The Bengaluru opening strengthens Snitch’s identity: a mover in men’s fast-fashion in India. The brand’s commitment to staying ahead of trends while prioritizing customer experience is expected to fuel its ambitious expansion plans and solidify its market dominance in the years to come