India’s love for Shikanji (lemonade) is unmatched, and Jain Shikanji has been a household name in this category for over six decades. Known for its unique blend of spices and authentic flavors, Jain Shikanji has not only refreshed countless travelers but has also become an iconic brand in India’s beverage industry.

The Legacy of Jain Shikanji

Founded in 1957 in Modinagar, Uttar Pradesh, by Shri Parmatma Sharan Jain and his wife Smt. Shakuntala Jain, Jain Shikanji started as a small roadside stall. Their secret masala recipe, infused with tangy and aromatic spices, quickly gained popularity among locals and travelers. Over time, the brand evolved while keeping its original taste intact.

Today, Anubhav Jain, the fourth-generation entrepreneur, is leading the business, bringing modern strategies to expand the brand while staying true to its roots.

What Makes Jain Shikanji Special?

Jain Shikanji isn’t just any lemonade—it’s a refreshing drink with a legacy, known for:

✔️ Authentic Recipe – The Jain family’s secret spice mix enhances the flavor and adds a unique kick.
✔️ Fresh Ingredients – Made with fresh lemons, black salt, and select spices that aid digestion.
✔️ Consistency – Every serving maintains the same rich, traditional taste loved by generations.
✔️ Brand Trust – With over 65 years of heritage, Jain Shikanji has built a loyal customer base.

Expansion & Modernization

Under Anubhav Jain’s leadership, Jain Shikanji has evolved from a small local business into a growing food & beverage brand. Key developments include:

• Packaged Shikanji Masala – Sold in stores and online for home preparation.
• Franchise Model – Expanding across India to bring Jain Shikanji outlets to more locations.
• Shark Tank India Investment – Secured funding from Aman Gupta, Anupam Mittal, Vineeta Singh, and Ashneer Grover to scale operations and explore bottled/canned shikanji products.

Jain Shikanji’s Future Vision

Anubhav Jain aims to make Jain Shikanji a global brand, introducing new formats like ready-to-drink bottled beverages while maintaining its traditional essence. By blending heritage with innovation, the brand is set to quench the thirst of new generations.

Conclusion

Jain Shikanji is more than just a drink—it’s a legacy of authentic Indian flavors, a symbol of tradition, and a refreshing escape from the heat. As it continues to grow and expand, one thing remains constant—the unmatched taste of India’s favorite lemonade.